Now under the leadership of the fifth generation of the Leclerc family—Jean-Sébastien and his father, company president Denis Leclerc—the company continues to innovate and develop new markets, just as it has in the past. That means rolling up their sleeves every day, visiting the plants and talking to the staff. “You have to keep your finger on the pulse if you want to have employees who put their heart into their work,” says Denis Leclerc. “Respecting your employees starts with knowing their names and showing interest in what they do. That’s the foundation of teamwork.” Leclerc management is accessible. Their offices are right next to the production lines and they have an open door policy. Leclerc is a company built on trust—not just trust in our product, but trust in our people. In the years to come, the Leclerc Group plans to develop the largest distribution center in North America. “And that’s not something that can just happen on its own,” says Jean Sébastien Leclerc. “We want to improve the lives of our people by making their workstations more ergonomic.” Development also means automating certain tasks. “It’s the best way to increase efficiency while maintaining our high quality standards.” Leadership understands that their employees are counting on them. “We’re not just making cookies; we’re creating jobs so our employees can feed their families,” says Denis Leclerc. “Keeping a flagship Québec company alive is not enough; we want to go even further to create value for future generations of Leclerc employees.”
